Natural Fluoride Free Toothpaste with Hydroxyapatite Remineralizing Whitening Bentonite Clay, Vegan - Sensitive Teeth - Doctor Recommended for Healthy Adults & Kids, Non-Toxic

It’s toothpaste.. don’t notice a difference except it makes less suds.

This stuff is great

Product arrived ontime and intact.

Alright, I need to share this because it actually blew my mind. Been a long-time Huberman listener and when he went deep on hydroxyapatite toothpaste, I thought "here we go, another health trend..." But my teeth had been feeling a bit sensitive lately, so I figured why not try ZOŌBA.First few days I was like "meh, it's just toothpaste." But by day 4 or 5, something clicked. You know that slick feeling your teeth have right after a cleaning? Yeah, that's how my teeth feel ALL THE TIME now. Wild. Even started drinking ice coffee again without wincing (fellow sensitive teeth people will get this).The taste is fresh but not that fake-mint chemical bomb most toothpaste hits you with. And before anyone asks - no, it doesn't taste like clay or dirt lol. Just clean.Look, I'm not usually the guy writing reviews, but this stuff legit works. Is it cheap? Nah. But neither is a filling. Just got back from my dentist and even she noticed a difference.Long story short - Huberman was right on this one. My teeth feel stronger, smoother, and just... better. If you're on the fence, just try it. Your teeth will thank you.

Great product it us worth the price

I heard a lot about how bad fluoride is, and I decided to make the switch. I'm happy to pay a few extra bucks for my oral health. Feel that my teeths are cleaner and whiter.

Makes teeth feel super-clean and fresh while fighting sensitivity, win : win . EDIT: after using this product for a month, I still didn't understand the sweet after-taste. This would be a more desirable product if it were made WITHOUT Sorbitol. I personally won't buy it again. I'll look instead for an unsweetened product.

I usually brush my teeth with hydroxyapatite toothpaste and then use bentonite clay powder to avoid cavities. This is perfect, it’s the only toothpaste I found on the market that combines both and it tastes amazing!