Braun Classic Analogue Alarm Clock with Snooze and Light, Quiet Quartz Sweeping Movement, Crescendo Beep Alarm in Black, model BC03B.

In a world of overcomplicated tech, sometimes going back to the basics is all you need. No fancy options you won’t use, just telling you the time with one-click operation.

Excellent design and function. If beauty and simplicity could be joined, then this is it.

** NOT A PAID SHILL, INFLUENCER OR SHYSTER FREEBIE VINE REVIEW **The Braun alarm clock is a design classic. This is a modern update of their 70's/80's original design.The only difference really being that the clocks are now made in China, not Germany, and the movement - although still Quartz - has been updated from the original design. More on that in a sec (pun intended).It's simple to set up, simple to operate and appears reliable. Open the box. Chuck in a AA battery - NOTE: The instructions booklet states DO NOT USE rechargable batteries, use an alkaline battery - then adjust and set the time and alarm, via two rotating dials on the back of the clock. Job done.Remember I said I'd come back to you about the updated Quartz movement? The difference here is the new movement uses a sweeping second hand, thus the movement is SILENT. No, really, it is.You'd have to use a stethoscope or a sizemograph to detect even the feintest WHISPER of a sound!Compare this to the old clocks from the 70's and 80's and I'd much rather have this new version. The old movement has that classic 'clunk, clunk, clunk' ticking sound you'd associate with a clock - and which nostalgia addicts love, and where the appeal I presume lies for the older clocks. Not for me thanks, the ticking sound would drive me mad when trying to get a bit of kip!Now for the minor niggle. Well, it's a combo of two niggles that are so microscopic that I fused them together to form one minor grievance.The clock is a little too light. Meaning if your hand flails around to either turn off the alarm or press down on the clock to activate snooze, or just to turn on the light function; it falls over easier than a Premier League footballer. A bit of heft on the base might counterbalance it a bit better but again, it's a minor quibble.The other extremely minor negative is the light function. Operation is simple, just push down lightly on the entire clock - the alarm can either be on or not, it doesn't matter - and a soft warm orange glow is emitted from the bottom right corner of the clock face.The clock face stays illuminated for a couple of seconds so you can read the time during those twilight hours, before softly fading away.It's perfectly serviceable, I just can't help but notice it doesn't spread illumination across the entire clock face, so the top left quarter of the clock is not very well lit up compared to the rest of the clock face.A wider light with a wider, more even illumination spread would have been ideal. It's not a deal breaker, just a minor point of improvement.Lastly, ensure you select the right model clock for you as they all vary in size. The BC02 is tiny compared to the BC03, for example.Think about what purpose you want the clock for. The BC02 might be better suited to chuck in a travel bag for holidays or business travel.That said, if you are travelling through different time zones, the Braun world clock version with the fold out map might work better for you, particularly if you are somewhere with poor phone signal, no WiFi or you have no roaming enabled thus no data connectivity for your phone. It's not the most important of features of course, but is nice to have that little time zone map on hand to refer to in a pinch.Society is too entangled in being permanently connected these days I feel. Always bring an offline backup, thus a neat, functional little travel alarm clock is perfect!I bought the BC03 for the sole purpose of keeping my mobile phone out of the bedroom. So far the clock has performed admirably and my phone is not in the bedroom.I'll definitely take a look at the rest of the analogue clock range so I can have a clock on hand for travel, or to gift to friends and family.This is a good clock that does what it claims to do. Yes its not as solidly made as the vintage models, and does have those other microscopic quibbles. But I still think it is a decent product and depending on your risk model I'd personally take this battery powered analogue clock over an electric digital clock.So far, so good. Hope this ramble helps someone else. Thanks.

I bought this clock as a replacement for my trusty Braun alarm clock that sadly gave up the ghost after one knock on the floor too many. I like the silent working of the new clock (the old one used to tick) Not so good is the fact that I can’t just turn on the light for a second to check the time in the middle of the night - it stays on for a few seconds before going out. But all in all an excellent clock. I was bereft without it!

The media could not be loaded. I actually love the Braun brand. I love the minimal features, the whole aesthetic. But the alarm clock I received today didn't actually do the most simplest thing in the world that you would expect of a clock - that is, to work properly!It's shocking that a company like Braun can allow their quality control to be so sloppy that a clock gets through where the second hand sweeps the minute hand round. (see video).I am sending straight back for a refund.

Good

Sturdy bedside clock.

I used to own the original made-in-Germany Braun clocks (and some Kienzle). The great thing about them was and is the silent quartz movement that doesn't keep you awake with a tick-tock racket, the Chinese-made ones claim to use the same silent German movement, at any rate they are quiet. This specific model is also nice and big, not great for travel but good for home use. An interesting thing is the seconds hand has an analog-like continuous sweep, not like the hacking seconds of the other Brauns I have.Unfortunately, I noticed when I put it next to a magnetic screwdriver holder that the movement would stutter and halt. Moving it away solved the issue, but something to keep in mind. My other travel-sized Brauns did not have that issue, which is why I am deducting a star.