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✨ Root cover-up that works as hard as you do!
COLOR WOW Root Cover Up is a mineral powder-based, temporary hair color solution designed to instantly conceal roots, grays, and thin spots without harsh chemicals. Its water-resistant formula lasts until shampooed out, offering a natural, multi-dimensional finish that stays put through sweat and swim. Cruelty-free and free from parabens and PPDs, it’s a clean, quick fix for professionals seeking flawless hair between salon visits.







| ASIN | B00N514J1M |
| Best Sellers Rank | #1,462 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #7 in Hair Mascaras & Root Touch Ups |
| Brand | COLOR WOW |
| Brand Name | COLOR WOW |
| Color | Blonde |
| Container Type | Box |
| Customer Reviews | 3.4 out of 5 stars 1,727 Reviews |
| Full Cure Time | 6 months |
| Global Trade Identification Number | 05060150185410 |
| Hair Color Permanence | Permanent |
| Hair Type | Dry |
| Item Form | Powder |
| Item Weight | 2.1 g |
| Manufacturer | AmazonUs/FEDM1 |
| Manufacturer Part Number | CW541 |
| Material Features | Natural |
| Material Type Free | Paraben Free |
| Model Number | CW541 |
| Number of Items | 1 |
| Package Information | Box |
| Product Benefits | Instantly covers grays and dark roots, extends highlights, and fills in hairline gaps seamlessly. |
| Unit Count | 1 Ounce |
C**S
Great product for small areas, needs a larger range of colors
Great for in-between times when I need to touch up roots. This shade is a little too blonde and the light brown is a little too dark; I wish they made a larger range of shades. Some reviewers have complained that it doesn't work like the video, which I hadn't seen. Based on the photos on the page, it would take a very long time to cover up roots of that length. I think the company says 60 seconds; I would say that that much hair would be more like 15 minutes. The brush is very small, but I'm just using it to cover gray. If you have brown hair and very noticeable roots, it's going to take a long time to cover it with the tiny brushes. For just the gray at my temples and visible at the part, it goes on relatively quickly (about 2 minutes) and stays on in humid weather. Not sure what would happen in the rain without an umbrella and I wouldn't wear it to go swimming, but it stays put in normal conditions and looks natural.
S**A
invisible
I was shocked that this received such good reviews...this did not work for me AT ALL. Maybe because I'm using the blonde color? Complete waste of money
C**R
Good coverage easy to use looks natural
I have color and highlights. Use Blonde Wow root cover a few weeks before color to hide new gray growth. Blends well and easy to use
N**A
Okay as quick touch up
Product worked okay for touching up roots, however didn’t work to touch up highlights. Maybe I could have selected lighter color.
J**2
Root cover-up
This product works well for blondes. It covered up dark roots before I could get back to the hairdresser. I don’t think anyone noticed the application of the cover-up.
K**R
Ok but doesn’t work as described
I do not recommend as this did not cover up like other products I have tried before .
M**C
You will love what it does!
FAB! Really works!
K**.
This stuff is a joke, it does not work.
I have brown hair with blonde highlights and bought the blonde to touch up my highlights. The color of the product in its packaging looked right, it's definitely a blond that is lighter than my hair, so I had high hopes. But, this product does NOT worked. I watched all of the videos to make sure I'm using the right techniques. To start with, not much product goes onto the brush (I tried both ends). Next, the product does not deposit on the hair, I just had power going on to my forehead and my shirt, making a mess. The product reminds me of eyeshadow, if you can imagine putting eyeshadow in your hair. Whatever they use on the promotional videos it is NOT the stuff they sell. And, they make you box it up and label it to return it (most returned items can be dropped off at a UPS store without a box or label). So, this product gets an "F" from me in every category!
V**.
Soluzione alla ricrescita
Articolo fantastico
O**A
Coverage
Good coverage
K**Y
Täcker dåligt
Täcker dåligt är alldeles för torr dessutom faller penseln av från skaftet.
L**E
Excellent product worth price
Works for great coverage and lasts, does not stain head dont drop it or you end up with a mess of powder
A**D
Not worth it
Not worth the money. There is not enough pigments to actually cover darker roots. What a joke
Trustpilot
2 months ago
3 days ago