---
product_id: 5377055
title: "Breakthrough Thinking: A Guide to Creative Thinking and Idea Generation"
price: "€ 294.53"
currency: EUR
in_stock: true
reviews_count: 8
url: https://www.desertcart.be/products/5377055-breakthrough-thinking-a-guide-to-creative-thinking-and-idea-generation
store_origin: BE
region: Belgium
---

# Breakthrough Thinking: A Guide to Creative Thinking and Idea Generation

**Price:** € 294.53
**Availability:** ✅ In Stock

## Quick Answers

- **What is this?** Breakthrough Thinking: A Guide to Creative Thinking and Idea Generation
- **How much does it cost?** € 294.53 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.be](https://www.desertcart.be/products/5377055-breakthrough-thinking-a-guide-to-creative-thinking-and-idea-generation)

## Best For

- Customers looking for quality international products

## Why This Product

- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Description

Breakthrough Thinking: A Guide to Creative Thinking and Idea Generation [Vogel, Thomas] on desertcart.com. *FREE* shipping on qualifying offers. Breakthrough Thinking: A Guide to Creative Thinking and Idea Generation

Review: Excellent Mix of Theory and Practical Information - As a longtime writer and educator, I came across Thomas Vogel’s book while seeking a primer about the underlying tenets that govern creativity. I appreciate theory but I was also looking for a practical guide that would give me insights into what makes creativity work and how to maximize in others. I found this book to be extremely useful --still research based without clobbering me with data. His theory that creativity is worth discovering and identifying in every person is beautifully rendered. And the cost of failing to do so is clearly high. The other huge takeaway is how Vogel shows that creativity grows from “practice” with excellent instruction on ways to integrate it into a busy life. Vogel writes clearly and well. I wasn’t surprised that he is a professor at Emerson where he must have honed his ideas and advice to a sharp edge. I’ve utilized his writing to launch an arts program for at-risk teens. Our results have been outstanding. Vogel deserves a chunk of credit.
Review: Even for seasoned professionals, a must-read about the creative process. - A must read for any creative professional. I've been at this for more than 30 years, and found it to be both informative and inspiring. I am making this book required reading in all my classes (I teach a range of classes in an undergraduate communication design program). It is a great teaching tool with its didactically powerful and efficient organization and structure. I love how Thomas Vogel demystifies creativity and the ability to develop original ideas by showing that it is a learnable and trainable skill available to anyone. He brings together in one place the essential understandings and frameworks around creativity and the creative process, and it incorporates the most up to date findings about the human brain, including its ongoing capacity to learn, develop and adapt. The book's integration of theory, practice, validation and examples is brilliant evidence of the points it makes about inciting and harnessing creativity.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | #3,897,789 in Books ( See Top 100 in Books ) #182 in Advertising Graphic Design #202 in Branding & Logo Design #2,669 in Business Decision Making |
| Customer Reviews | 4.2 out of 5 stars 39 Reviews |

## Images

![Breakthrough Thinking: A Guide to Creative Thinking and Idea Generation - Image 1](https://m.media-amazon.com/images/I/818Qchk26oL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ Excellent Mix of Theory and Practical Information
*by J***N on May 6, 2015*

As a longtime writer and educator, I came across Thomas Vogel’s book while seeking a primer about the underlying tenets that govern creativity. I appreciate theory but I was also looking for a practical guide that would give me insights into what makes creativity work and how to maximize in others. I found this book to be extremely useful --still research based without clobbering me with data. His theory that creativity is worth discovering and identifying in every person is beautifully rendered. And the cost of failing to do so is clearly high. The other huge takeaway is how Vogel shows that creativity grows from “practice” with excellent instruction on ways to integrate it into a busy life. Vogel writes clearly and well. I wasn’t surprised that he is a professor at Emerson where he must have honed his ideas and advice to a sharp edge. I’ve utilized his writing to launch an arts program for at-risk teens. Our results have been outstanding. Vogel deserves a chunk of credit.

### ⭐⭐⭐⭐⭐ Even for seasoned professionals, a must-read about the creative process.
*by S***T on September 1, 2015*

A must read for any creative professional. I've been at this for more than 30 years, and found it to be both informative and inspiring. I am making this book required reading in all my classes (I teach a range of classes in an undergraduate communication design program). It is a great teaching tool with its didactically powerful and efficient organization and structure. I love how Thomas Vogel demystifies creativity and the ability to develop original ideas by showing that it is a learnable and trainable skill available to anyone. He brings together in one place the essential understandings and frameworks around creativity and the creative process, and it incorporates the most up to date findings about the human brain, including its ongoing capacity to learn, develop and adapt. The book's integration of theory, practice, validation and examples is brilliant evidence of the points it makes about inciting and harnessing creativity.

### ⭐⭐⭐⭐⭐ Fantastic book on 'Breakthrough Thinking'
*by C***R on September 5, 2015*

This really is a great book with lots of suggested activities. I manage a global team and may incorporate into our training. Good for building critical and design thinking skills. I read a lot and this impressed me.

---

## Why Shop on Desertcart?

- 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016
- 🌍 **Shop Globally** — Access 737+ million products across 21 categories
- 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price
- 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members)
- 🔒 **Secure Payments** — Trusted payment options with buyer protection
- ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews

**Shop now:** [https://www.desertcart.be/products/5377055-breakthrough-thinking-a-guide-to-creative-thinking-and-idea-generation](https://www.desertcart.be/products/5377055-breakthrough-thinking-a-guide-to-creative-thinking-and-idea-generation)

---

*Product available on Desertcart Belgium*
*Store origin: BE*
*Last updated: 2026-05-26*