Sugarflair Black Extra Food Colouring Paste 42g - Maximum Concentrated Paste Food Dye for Cake Decorating, Fondant, Buttercream, Cake Batter and More - Vegan, Kosher, Bake-Stable

I use Sugarflair as my go to food colouring, this is a gel type consistency not a liquid so does water down the buttercream. A huge range of colours and can be purchased in sets of 3, 6 etc which is better value for money. Highly recommended

wow. absolutely insane colour. didn't stain my plastic mixing bowl or the mouths of the people eating the cake i made with this. there was no wacky aftertaste either which was nice. remember you don't need a lot!! just a little gets the job done when it's as concentrated as this colour is!

This is a great product. Made my red velvet cupcakes look divine and didn’t affect the taste. Only needed 2 tspn for 24 cupcakes and it worked its magic, the red is so vibrant

Plus: very good red dye, nice strong vibrant colour. Not needing to use much. Negatives: use carefully while using, will stay on fingers for some time but will eventually go away with a few washes. They baked goods may also leave a red stain (as it did on my friend’s lips and he complained he looked liked he was wearing lipstick. Though I think the colour suited him but 😂)

Great food colouring, gives great colour to velvet cake. Some other high street brands loose colour when baked. Worth the money.

I have used this for the first time today on a recommendation from a cake blogger (J'sP) and this has given the most gorgeous colour for my first ever red velvet cake. Looks absolutely delicious 😋 2 teaspoons was plenty for a 4 sponge cake so although the product is pricey, it will last a long time

Excellent, no taste in buttercream and lovely vibrant colour

Great icing colouring. I managed to achieve a nice, bold red using this. Any colouring which went on the kitchen side was easy to remove also. I used the microwave method to achieve the best results.

Super colorant un rouge superbe avec un peu de matière seulement

Fatal ademas no se puede debolber fatal

Bon produit, il suffit d’en mettre très peu , on obtient une belle couleur, c’est un colorant en pate , je ne sais pas combien de temps on peut l’utiliser, aucune indication sur le flacon .

It's authentic and leaves a good red compare to other brands!

Färbt super ein