--- product_id: 48728237 title: "Sugarflair Superwhite Icing Whitener 20g" brand: "sugarflair colours" price: "€ 22.39" currency: EUR in_stock: true reviews_count: 13 url: https://www.desertcart.be/products/48728237-sugarflair-superwhite-icing-whitener-20g store_origin: BE region: Belgium --- # Superwhite intense whitening Easy mix with icing or paint 20g precise powder Sugarflair Superwhite Icing Whitener 20g **Brand:** sugarflair colours **Price:** € 22.39 **Availability:** ✅ In Stock ## Summary > ✨ Elevate your bake game with the ultimate whitening boost! ⚡ ## Quick Answers - **What is this?** Sugarflair Superwhite Icing Whitener 20g by sugarflair colours - **How much does it cost?** € 22.39 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.be](https://www.desertcart.be/products/48728237-sugarflair-superwhite-icing-whitener-20g) ## Best For - sugarflair colours enthusiasts ## Why This Product - Trusted sugarflair colours brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **Versatile Mixing:** Blend seamlessly with icing, marzipan, or even edible paints - • **Compact & Long-lasting:** 20g pack delivers consistent results for multiple creations - • **Brilliant Whitening Power:** Transforms dull buttercream to dazzling white in minutes - • **Trusted by Pros & Hobbyists:** 4.4⭐ from 1,025 reviews proves its baking cred - • **Kosher & Vegetarian Friendly:** Perfect for mindful bakers with dietary preferences ## Overview Sugarflair Superwhite Icing Whitener is a 20g powder blend of calcium carbonate and silicon dioxide designed to brighten and whiten icings and marzipan effortlessly. Suitable for all ages and dietary needs, this kosher, vegetarian-friendly product is a must-have for bakers seeking flawless, professional-looking white finishes. Highly rated by over a thousand users, it mixes easily with various mediums, making it a versatile staple in any baking arsenal. ## Description Product description Sugarflair Superwhite Icing Whitener 20g Ingredients Calcium Carbonate and Silicon Dioxide Directions Mix with icing or marzipan to whiten. For paint, mix with alcohol (Rejuvenator Spirit) or water. Review: Certainly whitens icing - I was sceptical about using this product; but it really does whiten icing. I used it this evening to whiten buttercream icing for Christmas cupcakes; (Sorry I can't show you a picture, but I'm absolutely hopeless with that side of technology); and it really did change the buttercream from a pale yellow to white. I did beat the icing sugar, butter, vanilla extract and the whitening powder for about 4-5 minutes; and I was very pleased with the results. My only slight complaint is that there are no instructions for how much of this powder to use, so you have to make an educated guess. I used half a teaspoon. I don't know if that is too much or not enough, but the results were good. Review: Great product - This worked so well, I used the trick of adding a bit of violet to the buttercream too and this just added to make it such a wonderful brilliant white colour. Can’t wait to use to make my wedding cake. Would definitely recommend. ## Features - Sugarflair Edible Superwhite Whitening Food Colouring Colour Powder 20g ## Technical Specifications | Specification | Value | |---------------|-------| | ASIN | B005GCCJCE | | Age Range Description | All Ages | | Brand | Sugarflair Colours | | Brand Name | Sugarflair Colours | | Colour | White | | Cuisine | Multiple cuisines | | Customer Reviews | 4.4 out of 5 stars 1,025 Reviews | | Diet Type | Kosher | | Item Form | Powder | | Item Weight | 20 Grams | | Item form | Powder | | Item weight | 20 Grams | | Manufacturer | ClassikoolÃ'® | | Number of Items | 1 | | Part Number | J101 | | Size | 20 g (Pack of 1) | | Speciality | suitable for vegetarians | | Specialty | suitable for vegetarians | | UPC | 793842710243 | | Unit Count | 20 gram | | Unit count | 20 gram | ## Product Details - **Brand:** Sugarflair Colours - **Colour:** White - **Item form:** Powder - **Item weight:** 20 Grams - **Manufacturer:** ClassikoolÃ'® - **Number of items:** 1 - **Speciality:** suitable for vegetarians - **UPC:** 793842710243 - **Unit count:** 20 gram ## Images ![Sugarflair Superwhite Icing Whitener 20g - Image 1](https://m.media-amazon.com/images/I/51r50pVBklL.jpg) ![Sugarflair Superwhite Icing Whitener 20g - Image 2](https://m.media-amazon.com/images/I/71nw-vJCTBL.jpg) ## Questions & Answers **Q: Can you use it for coloring chocolates melts?** A: Yes. But I had better luck with Wilton white white food coloring. **Q: Does it have a taste infrosting?** A: No taste **Q: Is it vegan or not?** A: It’s zinc oxide. I have no idea if that’s vegan **Q: Can this powder be used to paint fondant and/or add to edibel food colors to lighten them?** A: Yes ## Customer Reviews ### ⭐⭐⭐⭐⭐ Certainly whitens icing *by S***D on 23 November 2018* I was sceptical about using this product; but it really does whiten icing. I used it this evening to whiten buttercream icing for Christmas cupcakes; (Sorry I can't show you a picture, but I'm absolutely hopeless with that side of technology); and it really did change the buttercream from a pale yellow to white. I did beat the icing sugar, butter, vanilla extract and the whitening powder for about 4-5 minutes; and I was very pleased with the results. My only slight complaint is that there are no instructions for how much of this powder to use, so you have to make an educated guess. I used half a teaspoon. I don't know if that is too much or not enough, but the results were good. ### ⭐⭐⭐⭐⭐ Great product *by D***D on 26 June 2023* This worked so well, I used the trick of adding a bit of violet to the buttercream too and this just added to make it such a wonderful brilliant white colour. Can’t wait to use to make my wedding cake. Would definitely recommend. ### ⭐⭐⭐⭐ It does work!! *by L***U on 29 April 2018* After reading the reviews I decided to give this a go. To start off it works!! Now for the info: as you can see from my pictures top right is how the white icing come out after my test batch - it looked like icing cream :)! Looking at the picture top left it does not look white in the bowl more of an off white/cream colour. This is what I used to pipe top right and look how white it came out - I can’t complain. The middle left is the butter cream before adding the white now as this was a test batch and had 150 still to bake I only used a little bit (a little was a teaspoon full). As you can see the bottle is not large. When it came to making the cakes for the event I had to use a lot as my icing was more then the test batch. Happy with the result but I was adding glitter. The glitter showed up brilliantly on the white. When making the white again (I will be using again, I was that impressed) I would probably making small batches of icing at a time I feel the white power will go further. I will update when I use again. Happy baking :) ## Frequently Bought Together - Sugarflair Superwhite Paint Powder - PME Paste Colour Ocean Blue 25 g - Sugarflair Food Colouring Paste Blood Red, Spectral Highly Concentrated Food Colouring for Buttercream, Sugar Paste, Royal Icing, Cake Decorations and More! Vibrant Colour Food Dye! - 25g --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.be/products/48728237-sugarflair-superwhite-icing-whitener-20g](https://www.desertcart.be/products/48728237-sugarflair-superwhite-icing-whitener-20g) --- *Product available on Desertcart Belgium* *Store origin: BE* *Last updated: 2026-06-19*