

💼 Elevate your style game with pure performance power.
Aveda Men Pure-Formance Care Clay is a premium hair styling paste made in Italy, designed to provide a strong, matte hold with natural botanical ingredients. Ideal for professionals seeking a clean, manageable look that lasts all day without shine or residue.











| ASIN | B0028Q4OQ0 |
| Benefits | Shape & Hold |
| Best Sellers Rank | 65,281 in Beauty ( See Top 100 in Beauty ) 417 in Hair Styling Putty, Clay & Wax |
| Brand Name | Aveda |
| Customer Reviews | 4.6 out of 5 stars 1,522 Reviews |
| Global Trade Identification Number | 00018084851289 |
| Hair Type | All |
| Hair type | All |
| Item Form | Clay |
| Item Volume | 75 Millilitres |
| Item Weight | 2 Grams |
| Item form | Clay |
| Liquid Volume | 75 Millilitres |
| Liquid volume | 75 Millilitres |
| Manufacturer | AVEDA |
| Material Type Free | Gluten Free |
| Number of Items | 1 |
| Product Warranty | 2 year manufacturer |
| Product benefits | Shape & Hold |
| Scent | Vetiver |
| Scent Name | Vetiver |
| UPC | 018084851036 |
| Unit Count | 75.0 millilitre |
D**N
Very good natural look product
Probably the best product I've used (and I've used a lot) that claims a "matte finish", this actually does and you basically can't tell its in my hair, good hold too, one thing to mention is the smell, a lot of reviews here mention how good it smells, I personally think its ok smelling but nothing special so don't buy on that premise, it doesn't smell bad, it's just not as amazing as reviewers make out, for what it does in your hair (which is my main reason for buying), I am impressed, nice amount in the tub so should last a good amount of time, so for me, worth the money.
A**R
Expensive but a great product
Really like the texture and smell of this product. I have used cheaper products before, but there is something about Aveda that gives off a better quality. You don’t need to use a lot, so it lasts a long time.
D**R
Works a treat with my arctic blond hair
I have fine hair which turns a little fluffy after a shower. Using this Aveda hair paste is so easy and effective. A few small dabs on each hand and then I can place and style my hair in seconds. It provides a good hold but not so much that it either looks or feels too much. Aveda make very good products and this one is up there with the best of them. Highly recommended if you want your hair to stay put and not look fluffy.
M**S
Great product
I really like this product. The smell is nice, and the hold is fantastic leaving your hair looking like it has no product in. No shininess or stickiness. I wouldn’t buy anything else now.
P**T
Smells good, works well into hair
I like the product a lot. It spreads around the hair nicely once you’ve massaged into your hands. I have thinning hair and it does a good job of staying light and doesn’t weigh hair down. The smell is good. More expensive than other brands but seems to keep well. Only negative is I’d like a slightly firmer hold
M**Y
The Only Hair Product I’ve Used for 5+ Years
I’ve tried plenty of hair products over the years, but this has been my go-to for over five now, and for good reason. It has the perfect balance of hold and flexibility - strong enough to keep my style in place but light enough to let my hair’s natural waviness come through. It never feels greasy or heavy, and it gives a matte, natural finish rather than that overly slick or stiff look. Bonus: it smells great too. If you’re after a reliable, long-lasting product that keeps your hair looking effortless but controlled, this is the one!
J**N
Premium quality
Purchased for a friend. He’s delighted and had many compliments on the fragrance of his hair. Uses it everyday and as it’s such good quality it will last ages. Great hold. I’m a stylist so don’t just buy any old product. Aveda aren’t tested on animals.
A**R
Works well, smells nice, love it
The styling hold is medium. Easy to apply. Smells nice and works well with my hair which is quite straight and thick. A little steep on price as a product but in line with the rrp
A**I
Qualità e buona tenuta
La preferita di mio marito per lui la miglior cera
I**H
Best hair product I own
Why did you pick this product vs others?: My salon changed to a new product line and I just don’t like it as much as this Aveda product! Works great on short hair to give a moldable but strong hold. Best thing I like about this product specifically is it keeps your hair feeling soft and doesn’t leave that weird residue on your hair.
S**L
Cera de peinado
Es un cera muy suave de peinado. Muy poca fijación, yo la uso en cabello largo para controlar el encrespado. Poco más.
G**İ
Gerçekten Kaliteli Tavsiye Edilir
Dokusu ,kokusu çok iyi sadece az kullanmak gerekiyor kısa saçlar için tutuculuğu normal çok sert değil tavsiye ederim
C**T
LE TOP
Idéal pour coiffer les cheveux très courts que ce soit pour homme ou pour femme
Trustpilot
1 week ago
2 weeks ago