---
product_id: 47967400
title: "Creating a Brand Identity: A Guide for Designers: (Graphic Design Books, LOGO Design, Marketing)"
price: "€ 50.88"
currency: EUR
in_stock: true
reviews_count: 13
url: https://www.desertcart.be/products/47967400-creating-a-brand-identity-a-guide-for-designers-graphic-design
store_origin: BE
region: Belgium
---

# 4.7/5 star rating 14 in Graphic Arts Advertising 589 customer reviews Creating a Brand Identity: A Guide for Designers: (Graphic Design Books, LOGO Design, Marketing)

**Price:** € 50.88
**Availability:** ✅ In Stock

## Summary

> 🎨 Unlock your brand’s potential with the ultimate designer’s playbook!

## Quick Answers

- **What is this?** Creating a Brand Identity: A Guide for Designers: (Graphic Design Books, LOGO Design, Marketing)
- **How much does it cost?** € 50.88 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.be](https://www.desertcart.be/products/47967400-creating-a-brand-identity-a-guide-for-designers-graphic-design)

## Best For

- Customers looking for quality international products

## Why This Product

- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Highly Rated & Trusted:** 4.7-star average from nearly 600 reviews, a must-have resource
- • **Real-World Case Studies:** Diverse global examples across industries for practical inspiration
- • **Step-by-Step Creative Process:** From audience analysis to logo design and rebranding strategies
- • **Master the Art of Brand Identity:** Comprehensive guide blending design skills with marketing insights
- • **Designed for Designers & Marketers:** Bridges creative and business worlds for better briefs and campaigns

## Overview

Creating a Brand Identity: A Guide for Designers is a top-rated, practical handbook that equips graphic designers and marketers with essential skills to craft compelling brand identities. Featuring step-by-step exercises, global case studies, and insights into marketing and consumer behavior, this book is a definitive resource for mastering logo design, naming, rebranding, and launching successful brands.

## Description

Creating a brand identity is a fascinating and complex challenge for the graphic designer. It requires practical design skills and creative drive as well as an understanding of marketing and consumer behaviour. This practical handbook is a comprehensive introduction to this multifaceted process. Exercises and examples highlight the key activities undertaken by designers to create a successful brand identity, including defining the audience, analyzing competitors, creating mood boards, naming brands, designing logos, presenting to clients, rebranding and launching the new identity. Case studies throughout the book are illustrated with brand identities from around the world, including a diverse range of industries – digital media, fashion, advertising, product design, packaging, retail and more.

Review: Essential reading for brand design process - Great book. Accessible and helpful for marketing peoples looking to understand the design process in order to write a better brief. Enjoyed the kindle version and now ordering the print for the workplace.
Review: Great book - Loving the book so far

## Features

- New Store Stock

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | 69,334 in Books ( See Top 100 in Books ) 5 in Graphic Arts in Advertising 9 in Branding & Logo Design 614 in Other Art Media & Techniques |
| Customer Reviews | 4.7 out of 5 stars 602 Reviews |

## Images

![Creating a Brand Identity: A Guide for Designers: (Graphic Design Books, LOGO Design, Marketing) - Image 1](https://m.media-amazon.com/images/I/71Hy346Lk+L.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ Essential reading for brand design process
*by I***E on 9 February 2026*

Great book. Accessible and helpful for marketing peoples looking to understand the design process in order to write a better brief. Enjoyed the kindle version and now ordering the print for the workplace.

### ⭐⭐⭐⭐⭐ Great book
*by C***N on 9 June 2026*

Loving the book so far

### ⭐⭐⭐⭐ Good for beginners
*by M***O on 28 June 2021*

I've read all through and it has been quite easy to understand and also practical. It is giving you examples and tips in terms of guidelines in your way to create a strong branding briefing.

## Frequently Bought Together

- Creating a Brand Identity: A Guide for Designers: (Graphic Design Books, Logo Design, Marketing)
- The Designer's Dictionary of Color
- The History of Graphic Design

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*Product available on Desertcart Belgium*
*Store origin: BE*
*Last updated: 2026-10-13*