---
product_id: 47898662
title: "American Crew Forming"
brand: "american crew"
price: "€ 32.29"
currency: EUR
in_stock: true
category: "American Crew"
url: https://www.desertcart.be/products/47898662-american-crew-forming
store_origin: BE
region: Belgium
---

# Natural Medium Shine finish Water-based, easy shampoo out Medium Hold for all-day control American Crew Forming

**Brand:** american crew
**Price:** € 32.29
**Availability:** ✅ In Stock

## Summary

> 💼 Elevate your grooming game with medium hold and natural shine — because first impressions last.

## Quick Answers

- **What is this?** American Crew Forming by american crew
- **How much does it cost?** € 32.29 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.be](https://www.desertcart.be/products/47898662-american-crew-forming)

## Best For

- american crew enthusiasts

## Why This Product

- Trusted american crew brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Subtle Signature Scent:** Leaves a refined, subtle fragrance that complements your professional presence without overpowering.
- • **Effortless All-Day Style:** Medium hold with excellent pliability keeps your look sharp from morning meetings to after-hours networking.
- • **Clean & Lightweight Formula:** Water-based cream rinses out easily without residue, perfect for the busy professional who values clean grooming.
- • **Universal Hair Compatibility:** Designed for all hair types, ensuring a flawless finish whether your hair is straight, wavy, or curly.
- • **Thicker, Fuller Hair Appearance:** Glycerin softens and swells hair shafts, giving your hair a visibly thicker, more voluminous look.

## Overview

American Crew Forming Cream is a medium hold, medium shine styling cream designed for all hair types. Its water-based formula includes glycerin to thicken hair appearance and lanolin wax for flexible hold, providing a natural, polished look that rinses out easily. Trusted by professionals since 2006, it delivers reliable styling with a subtle scent and cruelty-free ingredients.

## Description

American Crew forming Cream with Medium Hold and Shine, Gifts for Men, for Shape and Thickening, Cream Texture for All Hair Types, Hair Styling for Men - 85 g : desertcart.co.uk: Beauty

## Features

- Medium hold with medium shine
- Easy to use styling cream works well for all hair types
- Provides hold, excellent pliability, and a natural shine
- Softens and swells the hair shaft making hair appear thicker

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B000KEIPC6 |
| ASIN  | B000KEIPC6 |
| Batteries  | AA batteries required. |
| Benefits | Glycerin: Softens and swells the hair shaft making hair appear thicker., Lanolin Wax: Humectant that provides movable hold., PVP Copolymer: A holding agent that encourages firmness, body and fullness to the hair., Sucrose: Conditions and moisturizes hair., Water Based: Shampoos out easily without residue. |
| Best Sellers Rank | 1,427 in Beauty ( See Top 100 in Beauty ) 13 in Hair Styling Creams & Lotions |
| Brand Name | American Crew |
| Country Of Origin | USA |
| Country of origin  | USA |
| Customer Reviews | 4.5 4.5 out of 5 stars (20,343) |
| Customer reviews | 4.5 4.5 out of 5 stars (20,343) |
| Date First Available  | 6 Nov. 2006 |
| Department  | men's |
| Global Trade Identification Number | 00738678002711 |
| Hair Type | All |
| Is discontinued by manufacturer  | No |
| Item Form | Cream |
| Item Volume | 3 Millilitres |
| Item Weight | 3 Pounds |
| Item model number  | 110017 |
| Liquid Volume | 85 Millilitres |
| Manufacturer | American Crew |
| Manufacturer  | American Crew |
| Material Type Free | Cruelty free |
| Number of Items | 1 |
| Product Dimensions  | 7.32 x 7.32 x 7.32 cm; 1.36 kg |
| Product Warranty | 2 year manufacturer |
| Scent Name | Great Scent |
| UPC | 077344766404 738678002711 |
| Unit Count | 85.0 gram |

## Product Details

- **Brand:** American Crew
- **Hair type:** All
- **Item form:** Cream
- **Item volume:** 3 Millilitres
- **Liquid volume:** 85 Millilitres
- **Material Type Free:** Cruelty free
- **Number of items:** 1
- **Scent:** Great Scent
- **Unit count:** 85.0 gram

## Images

![American Crew Forming - Image 1](https://m.media-amazon.com/images/I/61rjoeZN6TL.jpg)

## Available Options

This product comes in different **Configuration, Size, Style** options.

## Questions & Answers

**Q: I have curly dry hair what do you suggest**
A: I have dry, straight hair which I like to curl or scrunch, this forms and holds the style well.  I would think it would let you smooth your curls if this is what you want to do.  You only need a small amount to finger style.

**Q: Can you wash this only with water or do you need to use shampoo?**
A: Water is fine.

**Q: whats the difference between fibre and forming ?**
A: Fiber is a oil based semi-stiff clay and forming cream is an oil based light cream.

**Q: What crew product would you recommend for thick hair but receding hairline?**
A: I'd suggest the forming cream which is a medium hold and shine. I have just bought the grooming cream (to try) which is a high hold and shine but I don't find it any stronger. Plus if you're receding, the high shine will polish your head and make it shine like a beacon. My hair is fairly thick and I'd stick to the forming cream.

## Frequently Bought Together

- American Crew Men's Hair Forming Cream (OLD VERSION), Like Hair Gel with Medium Hold & Medium Shine, 3 Oz (Pack of 1)
- American Crew Men's Hair Forming Cream, Like Hair Gel with Medium Hold & Medium Shine, 3 oz
- American Crew Men's Grooming Cream, Like Hair Gel with High Hold & High Shine, 3 oz

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**Shop now:** [https://www.desertcart.be/products/47898662-american-crew-forming](https://www.desertcart.be/products/47898662-american-crew-forming)

---

*Product available on Desertcart Belgium*
*Store origin: BE*
*Last updated: 2026-05-03*