---
product_id: 3498689
title: "Retail Management: A Strategic Approach (12th Edition)"
price: "€ 265.06"
currency: EUR
in_stock: true
reviews_count: 13
url: https://www.desertcart.be/products/3498689-retail-management-a-strategic-approach-12th-edition
store_origin: BE
region: Belgium
---

# Strategic decision-making focus 12th Edition - Latest insights Retail industry relevance Retail Management: A Strategic Approach (12th Edition)

**Price:** € 265.06
**Availability:** ✅ In Stock

## Summary

> 📈 Elevate your retail game with strategy that works — don’t get left behind!

## Quick Answers

- **What is this?** Retail Management: A Strategic Approach (12th Edition)
- **How much does it cost?** € 265.06 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.be](https://www.desertcart.be/products/3498689-retail-management-a-strategic-approach-12th-edition)

## Best For

- Customers looking for quality international products

## Why This Product

- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Up-to-Date Examples:** Relevant case studies that reflect current retail trends and challenges.
- • **Trusted & Well-Rated:** 4.2-star rating with solid reviews backing its practical value.
- • **Master Retail Strategy:** Navigate today’s complex retail landscape with a proven strategic approach.
- • **Ideal for Aspiring Managers:** Perfect for professionals aiming to lead or innovate in retail businesses.
- • **Reader-Friendly & Practical:** Clear, straightforward language that turns concepts into actionable knowledge.

## Overview

Retail Management: A Strategic Approach (12th Edition) is a well-structured, reader-friendly textbook that equips professionals and students with strategic tools to thrive in the evolving retail industry. It combines practical examples with a decision-making framework, making it essential for anyone serious about mastering retail management.

## Description

The text that helps readers thrive in today’s retailing industry. Without a predefined and well-integrated strategy, a retail firm may flounder as it’s attempting to cope with the changing environment that surrounds it. Berman/Evans’ reader-friendly text, Retail Management: A Strategic Approach , provides a strategic, decision-making approach that illustrates how retailers plan for, and adapt to, today’s changing and complex retail environment.

Review: Great Insight into Retail Strategy - This book offers a clear and thorough look at how retail management works in today’s environment. It takes a strategic approach, but the language is straightforward and easy to follow. The chapters are well structured, and the examples feel relevant and up-to-date. I appreciated how practical it is. It is the kind of book that helps you actually understand how things work, not just memorize concepts. A solid read for anyone curious about how retail businesses are planned and run.
Review: Retail Management as a college class? Seriously? - I give it 5 stars only because it's easy to read. The topic of "retail management" in general is a joke. I'm taking retail management in college as a business elective. It's funny, because I'm going to school to get OUT of retail, not to get in it. Retail is great if you're a high school drop out. Otherwise, stay out! There's no money in it unless you're at the corporate level. The hours are awful and you're guaranteed to work every holiday under the sun (except for Christmas for the time being).

## Features

- Used Book in Good Condition

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | #2,817,718 in Books ( See Top 100 in Books ) #649 in Retailing Industry (Books) #2,212 in Business Management (Books) |
| Customer Reviews | 4.2 out of 5 stars 84 Reviews |

## Images

![Retail Management: A Strategic Approach (12th Edition) - Image 1](https://m.media-amazon.com/images/I/41gb7HA8RkL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ Great Insight into Retail Strategy
*by E***A on June 6, 2025*

This book offers a clear and thorough look at how retail management works in today’s environment. It takes a strategic approach, but the language is straightforward and easy to follow. The chapters are well structured, and the examples feel relevant and up-to-date. I appreciated how practical it is. It is the kind of book that helps you actually understand how things work, not just memorize concepts. A solid read for anyone curious about how retail businesses are planned and run.

### ⭐⭐⭐⭐⭐ Retail Management as a college class? Seriously?
*by J***N on November 14, 2014*

I give it 5 stars only because it's easy to read. The topic of "retail management" in general is a joke. I'm taking retail management in college as a business elective. It's funny, because I'm going to school to get OUT of retail, not to get in it. Retail is great if you're a high school drop out. Otherwise, stay out! There's no money in it unless you're at the corporate level. The hours are awful and you're guaranteed to work every holiday under the sun (except for Christmas for the time being).

### ⭐⭐⭐⭐ Excellent text. Much of this will already be known ...
*by P***A on August 23, 2015*

Excellent text. Much of this will already be known if you are a business student but if you are going into retail management or running a startup this text is very valuable and is probably a lot cheaper than a newer textbook. Information is still very accurate though.

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*Product available on Desertcart Belgium*
*Store origin: BE*
*Last updated: 2026-08-24*