--- product_id: 335184413 title: "Almay Smart Shade Skintone Matching Makeup, Medium Coverage Natural Finish Foundation with SPF 15, Hypoallergenic, Cruelty Free, Fragrance Free, Dermatologist Tested, 300 Straight Up Medium, 1 oz" brand: "almay" price: "€ 69.31" currency: EUR in_stock: true reviews_count: 5 url: https://www.desertcart.be/products/335184413-almay-smart-shade-skintone-matching-makeup-medium-coverage-natural-finish store_origin: BE region: Belgium --- # Instant skin tone matching Hypoallergenic & fragrance free SPF 15 broad-spectrum protection Almay Smart Shade Skintone Matching Makeup, Medium Coverage Natural Finish Foundation with SPF 15, Hypoallergenic, Cruelty Free, Fragrance Free, Dermatologist Tested, 300 Straight Up Medium, 1 oz **Brand:** almay **Price:** € 69.31 **Availability:** ✅ In Stock ## Summary > 🎨 Unlock your perfect shade—because your skin deserves a foundation as smart as you are. ## Quick Answers - **What is this?** Almay Smart Shade Skintone Matching Makeup, Medium Coverage Natural Finish Foundation with SPF 15, Hypoallergenic, Cruelty Free, Fragrance Free, Dermatologist Tested, 300 Straight Up Medium, 1 oz by almay - **How much does it cost?** € 69.31 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.be](https://www.desertcart.be/products/335184413-almay-smart-shade-skintone-matching-makeup-medium-coverage-natural-finish) ## Best For - almay enthusiasts ## Why This Product - Trusted almay brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **Effortless Elegance:** Lightweight liquid formula glides on smoothly, making your morning routine a breeze. - • **Glow with Confidence:** Medium coverage foundation that builds seamlessly, leaving a luminous, streak-free glow. - • **Sun-Smart Protection:** SPF 15 shields your skin from harmful UV rays while keeping your look fresh all day. - • **Skin-Safe & Clean Beauty:** Hypoallergenic, fragrance-free, dermatologist tested, and cruelty-free for peace of mind. - • **Flawless Match Every Time:** Smart Tonemimic™ tech adapts instantly to your unique skin tone for a perfect, natural finish. ## Overview Almay Smart Shade Foundation uses innovative Tonemimic™ technology to instantly adapt to your skin tone, delivering medium coverage with a natural, luminous finish. This dermatologist-tested, hypoallergenic, fragrance-free formula includes SPF 15 for broad-spectrum sun protection and is cruelty-free, making it a clean, skin-friendly choice for everyday wear. ## Description Take the guesswork out of finding your foundation with this innovative formula that adjusts to match your skin tone—instantly! Our liquid foundation formula instantly transforms from a white cream to your ideal shade as you smooth it on—that’s the magic of our technology! Our Tonemimic™ technology uses tiny spheres that break open and release pigment as you blend them over your skin. You’ve got all the control with this hypoallergenic makeup, we promise: natural-looking, streak-free, medium-coverage foundation with a luminous glow that builds, so you get the exact coverage you want from this liquid base. We’re looking out for your skin: Smart Shade has SPF 15 broad-spectrum protection. As always, dermatologist tested, hypoallergenic, fragrance free, clean, and cruelty free ## Features - Almay Smart Shade Skin Tone Matching Makeup, Medium/300, 1 Fluid Ounce - Pack of 1 ## Technical Specifications | Specification | Value | |---------------|-------| | Asin | B00I50QVBO | | Best Sellers Rank | #2,665 in Foundation | | Country Of Origin | USA | | Date First Available | 14 July 2014 | | Is Discontinued By Manufacturer | No | | Item Dimensions Lxwxh | 48 x 21 x 114 Millimeters | | Item Model Number | 5603-03 | | Item Weight | 40.8 g | | Manufacturer | Revlon Consumer Products Corp. | | Net Quantity | 29.5735 Milliliters | | Product Dimensions | 4.78 x 2.06 x 11.43 cm; 40.82 g | ## Product Details - **Brand:** Almay - **Colour:** White - **Item Form:** Cream - **Material Type Free:** Fragrance Free,Hypoallergenic - **Package Information:** Bottle - **Product Benefits:** Hypoallergenic - **Recommended Uses For Product:** Face Makeup - **Skin Tone:** Medium - **Skin Type:** Sensitive - **Sun Protection:** 15 Sun Protection Factor (SPF) ## Images ![Almay Smart Shade Skintone Matching Makeup, Medium Coverage Natural Finish Foundation with SPF 15, Hypoallergenic, Cruelty Free, Fragrance Free, Dermatologist Tested, 300 Straight Up Medium, 1 oz - Image 1](https://m.media-amazon.com/images/I/61JXsjUzcsL.jpg) ![Almay Smart Shade Skintone Matching Makeup, Medium Coverage Natural Finish Foundation with SPF 15, Hypoallergenic, Cruelty Free, Fragrance Free, Dermatologist Tested, 300 Straight Up Medium, 1 oz - Image 2](https://m.media-amazon.com/images/I/61q4IuIpP7L.jpg) ![Almay Smart Shade Skintone Matching Makeup, Medium Coverage Natural Finish Foundation with SPF 15, Hypoallergenic, Cruelty Free, Fragrance Free, Dermatologist Tested, 300 Straight Up Medium, 1 oz - Image 3](https://m.media-amazon.com/images/I/419XKdTPUnL.jpg) ![Almay Smart Shade Skintone Matching Makeup, Medium Coverage Natural Finish Foundation with SPF 15, Hypoallergenic, Cruelty Free, Fragrance Free, Dermatologist Tested, 300 Straight Up Medium, 1 oz - Image 4](https://m.media-amazon.com/images/I/616EyqVzNFL.jpg) ![Almay Smart Shade Skintone Matching Makeup, Medium Coverage Natural Finish Foundation with SPF 15, Hypoallergenic, Cruelty Free, Fragrance Free, Dermatologist Tested, 300 Straight Up Medium, 1 oz - Image 5](https://m.media-amazon.com/images/I/61nKDYBc6jL.jpg) ## Available Options This product comes in different **Colour, Size** options. ## Customer Reviews ### ⭐⭐⭐⭐⭐ Tolles Produkt! *by on Reviewed in Germany 19 October 2016* Durch eine meine Lieblingsyoutuberinen bin ich auf dieses Produkt gestoßen. Ich habe es bestellt und wurde nicht enttäuscht. Es bringt das Gesicht zum strahlen, deckt kleine Unreinheiten ab aber all das ohne wie Make-Up auszusehen! Für all die, die beim Sport oder einfach im Alltag nicht komplett ungeschminkt raus wollen, ein tolles Produkt! Mega natürlich! ### ⭐⭐⭐⭐ Buon prodotto ma... *by on Reviewed in Italy 9 July 2024* Il prodotto è buono, ne basta davvero poco per uniformare il viso, la colorazione è leggerissima ma l'effetto è bello.Per la mia pelle purtroppo non è così leggero come pensavo e un po' si sedimenta pur stendendolo con una sponge umida.Nel complesso è comunque un prodotto valido anche se il costo non è proprio basso. ### ⭐⭐⭐⭐⭐ Perfect shade and sunscreen for oily skin *by on Reviewed in Canada 9 June 2022* I really love this shade and I hope they continue to make more but it seems like they may be discontinuing it. Very sad about it. ## Frequently Bought Together - Almay Skintone Matching Foundation, Smart Shade Face Makeup with SPF 15, Hypoallergenic, Oil-Free, Dermatologist-Tested, 300 Straight Up Medium, 1 fl oz - Almay Anti-Aging Foundation, Smart Shade Face Makeup with Hyaluronic Acid, Niacinamide, Vitamin C & E, Hypoallergenic-Fragrance Free, 300 Medium, 1 Fl Oz (Pack of 1) - Almay Pressed Powder, Skin Tone Matching, Hypoallergenic, Frageance Free, 100 My Best Light, 0.20 Oz --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.be/products/335184413-almay-smart-shade-skintone-matching-makeup-medium-coverage-natural-finish](https://www.desertcart.be/products/335184413-almay-smart-shade-skintone-matching-makeup-medium-coverage-natural-finish) --- *Product available on Desertcart Belgium* *Store origin: BE* *Last updated: 2026-09-07*