---
product_id: 26876752
title: "How to Write Copy That Sells: The Step-By-Step System for More Sales, to More Customers, More Often"
price: "€ 20.94"
currency: EUR
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reviews_count: 12
url: https://www.desertcart.be/products/26876752-how-to-write-copy-that-sells-the-step-by-step
store_origin: BE
region: Belgium
---

# How to Write Copy That Sells: The Step-By-Step System for More Sales, to More Customers, More Often

**Price:** € 20.94
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- **What is this?** How to Write Copy That Sells: The Step-By-Step System for More Sales, to More Customers, More Often
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- Customers looking for quality international products

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## Description

How to Write Copy That Sells: The Step-By-Step System for More Sales, to More Customers, More Often [Edwards, Ray] on desertcart.com. *FREE* shipping on qualifying offers. How to Write Copy That Sells: The Step-By-Step System for More Sales, to More Customers, More Often

Review: Learn an Ethical Way to Write Persuasively! - If you are tired of marketing and promoting your products, services and ideas and not getting anyone to listen, get a copy of this book now! If you think all salespeople as slimy snake oil solicitors who don’t care about anything but making a quick buck and moving on, you don’t know people like Ray Edwards, who wrote this book to dispel that myth. You can sell by presenting facts, feelings, true stories, well-worded headlines, and varied-style bullet points, in a memorable formula that helps you P.A.S.T.O.R., or take care of your customers, just as a shepherd cares for their sheep. Read it, listen to it and take notes, then take action with the free video quick copy course included as a link to the author’s website and start persuading people on a hassle-free, unforced way, and start getting cash flowing into your bank account immediately! I really like this book because I wanted to learn how to persuade people to buy something, but only if it’s what they really need. It’s not your typical sales-y way of making people feel guilty or tricked into buying something they don’t want or need. The book is logically outlined according to the structure of a sales letter, and gives you lots of tips, tricks, and secrets to helping people know about, feel, and understand what they get when they buy what you’re offering. I’ve been listening to Ray Edward’s podcast for years and have enjoyed getting to know him and what he does to serve business owners, teaching them how to write great, persuasive copy. By the way, copy is every word you write to promote anything, from emails to videos and everything in-between! You also get a chapter summarizing product launches, which is everywhere online these days, and is bringing people lots of cash flow serving their customers with each new product or service they create, and getting them new customers quickly to boot. So, stop suffering from your sales slump or even your soul-sucking job, and learn how to increase your business or your personal cash flow by writing persuasive copy ethically!
Review: This is not a one-time read, it’s a reference book! - I love this book, because it gives so many formulas and templates that it will help those who need a guide. Yet even pros can benefit from this book, because Ray breaks down advanced ideas and how to apply them. But, he also addresses familiar concepts with clarity and depth of thought. I will keep this book near me when I’m preparing landing pages and emails for marketing. This is my go to guide for writing effective copy. Thank you, Mr. Edwards, your book is enriching.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | #923,759 in Books ( See Top 100 in Books ) #47 in Business Writing Skills (Books) #72 in Direct Marketing (Books) #640 in Advertising (Books) |
| Customer Reviews | 4.6 4.6 out of 5 stars (1,137) |
| Dimensions  | 5.5 x 0.4 x 8 inches |
| Edition  | Reprint |
| ISBN-10  | 161448502X |
| ISBN-13  | 978-1614485025 |
| Item Weight  | 2.31 pounds |
| Language  | English |
| Print length  | 186 pages |
| Publication date  | February 16, 2016 |
| Publisher  | Morgan James Publishing |

## Images

![How to Write Copy That Sells: The Step-By-Step System for More Sales, to More Customers, More Often - Image 1](https://m.media-amazon.com/images/I/71fh5uEryfL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ Learn an Ethical Way to Write Persuasively!
*by S***D on March 17, 2020*

If you are tired of marketing and promoting your products, services and ideas and not getting anyone to listen, get a copy of this book now! If you think all salespeople as slimy snake oil solicitors who don’t care about anything but making a quick buck and moving on, you don’t know people like Ray Edwards, who wrote this book to dispel that myth. You can sell by presenting facts, feelings, true stories, well-worded headlines, and varied-style bullet points, in a memorable formula that helps you P.A.S.T.O.R., or take care of your customers, just as a shepherd cares for their sheep. Read it, listen to it and take notes, then take action with the free video quick copy course included as a link to the author’s website and start persuading people on a hassle-free, unforced way, and start getting cash flowing into your bank account immediately! I really like this book because I wanted to learn how to persuade people to buy something, but only if it’s what they really need. It’s not your typical sales-y way of making people feel guilty or tricked into buying something they don’t want or need. The book is logically outlined according to the structure of a sales letter, and gives you lots of tips, tricks, and secrets to helping people know about, feel, and understand what they get when they buy what you’re offering. I’ve been listening to Ray Edward’s podcast for years and have enjoyed getting to know him and what he does to serve business owners, teaching them how to write great, persuasive copy. By the way, copy is every word you write to promote anything, from emails to videos and everything in-between! You also get a chapter summarizing product launches, which is everywhere online these days, and is bringing people lots of cash flow serving their customers with each new product or service they create, and getting them new customers quickly to boot. So, stop suffering from your sales slump or even your soul-sucking job, and learn how to increase your business or your personal cash flow by writing persuasive copy ethically!

### ⭐⭐⭐⭐⭐ This is not a one-time read, it’s a reference book!
*by M***S on March 4, 2019*

I love this book, because it gives so many formulas and templates that it will help those who need a guide. Yet even pros can benefit from this book, because Ray breaks down advanced ideas and how to apply them. But, he also addresses familiar concepts with clarity and depth of thought. I will keep this book near me when I’m preparing landing pages and emails for marketing. This is my go to guide for writing effective copy. Thank you, Mr. Edwards, your book is enriching.

### ⭐⭐⭐⭐ Solid--Gave me some Great Ideas and Challenged my existing Copy-writing
*by R***D on September 24, 2019*

A solid book and well-written. The author definitely had some great ideas. I would have liked more: 1. Complete examples. 2. More B2B and tangible product examples. 3. A stronger finish and conclusion at the end. The book seemed to run out of steam and did not close me hard considering the topic. Overall, definitely worth the read!

## Frequently Bought Together

- How to Write Copy That Sells: The Step-By-Step System for More Sales, to More Customers, More Often
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*Product available on Desertcart Belgium*
*Store origin: BE*
*Last updated: 2026-05-22*