--- product_id: 201788299 title: "Shimmering Shampoo for Dull Grey or White Hair, Silver, 250 ml (Pack of 1)" brand: "john frieda" price: "€ 13.90" currency: EUR in_stock: true reviews_count: 10 category: "John Frieda" url: https://www.desertcart.be/products/201788299-shimmering-shampoo-for-dull-grey-or-white-hair-silver-250 store_origin: BE region: Belgium --- # Silver gloss tech for radiant shine Vegan formula, clean beauty 250 ml perfect daily dose Shimmering Shampoo for Dull Grey or White Hair, Silver, 250 ml (Pack of 1) **Brand:** john frieda **Price:** € 13.90 **Availability:** ✅ In Stock ## Summary > ✨ Elevate your silver game — shine brighter, stand out smarter! ## Quick Answers - **What is this?** Shimmering Shampoo for Dull Grey or White Hair, Silver, 250 ml (Pack of 1) by john frieda - **How much does it cost?** € 13.90 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.be](https://www.desertcart.be/products/201788299-shimmering-shampoo-for-dull-grey-or-white-hair-silver-250) ## Best For - john frieda enthusiasts ## Why This Product - Trusted john frieda brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **Gentle Daily Cleanse:** Sulfate-based formula that cleans deeply without stripping natural moisture. - • **Radiant Silver Shine:** Transforms grey and white hair into luminous, shimmering silver strands. - • **Vegan & Clean Beauty:** Formulated without animal-derived ingredients for conscious self-care. - • **Brassiness Neutralizer:** Say goodbye to dull, yellow tones with advanced silver gloss technology. - • **Complimentary Conditioner Boost:** Pair with Shimmering Silver conditioner for optimal brightness and softness. ## Overview John Frieda Shimmering Shampoo is a 250 ml vegan formula designed specifically for dull grey or white hair. Utilizing silver gloss technology, it neutralizes brassiness and enhances natural silver tones, delivering a radiant, clean shine with every wash. Ideal for daily use, it gently cleanses while boosting brightness, especially when paired with its matching conditioner. ## Description Product Description Transform dull grey to bright silver. Our Shimmering Silver Shampoo, formulated with silver gloss technology, helps to neutralise brassiness and enhances shine to reveal clean, bright silver. Directions: Gently massage into wet hair, lather, then rinse Well. For optimal brightening and neutralising, follow with Shimmering Silver conditioner Ingredients Aqua, Sodium Laureth Sulfate, Erythritol, Cocamidopropyl Betaine, Coco-Glucoside, Glycerin, Parfum, Cocamide MEA, Lauric Acid, Polyquaternium-10, Benzyl Alcohol, Silicone Quaternium-18, Malic Acid, Disodium EDTA, PPG-9, Trideceth-6, Benzophenone-4, Ethylhexyl Methoxycinnamate, Trideceth-12, Glycine, Sodium Chloride, PEG-40 Hydrogenated Castor Oil, BHT, Morinda Citrifolia Fruit Extract, Sodium Benzoate, Salicylic Acid, Phenoxyethanol, Hexyl Cinnamal, Limonene, CI 16035, CI 42090, CI 60730 P.when('A').execute(function(A) { A.on('a:expander:toggle_description:toggle:collapse', function(data) { window.scroll(0, data.expander.$expander[0].offsetTop-100); }); }); Directions Gently massage into wet hair, lather, then rinse Well. For optimal brightening and neutralising, follow with Shimmering Silver conditioner Manufacturer Contact Information Kao (UK) Limited, London, EC1A 2DY. See more Review: Pleased with result - Great quality, smells good, hair feels squeaky clean and looks brighter. Review: Very good even my daughter commented on how good my hair was in . - It made my hair look great of course i used the conditioner to match it . ## Features - Transform dull grey to Shimmering Silver - Cleanses and enhances grey strands for onethful, radiant shine - With silver gloss technology for dull grey or white hair - Model number: 5037156662306 ## Technical Specifications | Specification | Value | |---------------|-------| | ASIN | B0869KJJ6B | | ASIN | B0869KJJ6B | | Best Sellers Rank | 18,317 in Beauty ( See Top 100 in Beauty ) 730 in Shampoos (Beauty) | | Brand | John Frieda | | Colour | Silver | | Customer Reviews | 4.4 4.4 out of 5 stars (1,635) | | Customer reviews | 4.4 4.4 out of 5 stars (1,635) | | Date First Available | 19 April 2020 | | Format | Liquid | | Item dimensions L x W x H | 50 x 78 x 201 millimetres | | Item model number | 5037156687958 | | Item model number | 5037156687958 | | Item weight | 0.02 Kilograms | | Manufacturer | Kao | | Manufacturer | Kao | | Package Weight | 0.3 Kilograms | | Package dimensions | 19.9 x 7.5 x 4.7 centimetres | | Product Dimensions | 5 x 7.8 x 20.1 cm; 21 g | | Product Dimensions | 5 x 7.8 x 20.1 cm; 21 g | | Scent | Unscented | | Special features | Vegan | | Volume | 250 Millilitres | ## Product Details - **Age range (description):** Adult - **Brand:** John Frieda - **Hair type:** Dull - **Item form:** Liquid - **Scent:** Unscented ## Images ![Shimmering Shampoo for Dull Grey or White Hair, Silver, 250 ml (Pack of 1) - Image 1](https://m.media-amazon.com/images/I/41UTSMkU9UL.jpg) ## Available Options This product comes in different **Size, Style** options. ## Questions & Answers **Q: I have dark hair with caramel colour and greys coming through at the roots, would this be ok to use on my hair?** A: I really wouldn't bother..My hairdresser and he is an awesome one said the best thing for greys is normal coloured shampoo..Herbel essence is really good and smells lovely. I think sometimes these grey shampoos are gimic and they make my grey hair purple.. This is only my opion **Q: My hair is a mixture but also have 2 different types of grey streaks put in is this ok to use** A: My Wife's hair is mainly light grey with some slightly darker grey streaks. She has been pleased with this the shampoo - It should be OK. Hope this helps. **Q: My hair is more "salt and pepper" rather than silvery, will this shampoo even things out?** A: It will make it nice & shiny and it will grab onto the white bits & turn them more silver so it's quite a nice look . **Q: Hello if you get this shampoo on tiles or grout by mistake does it stain, many thanks.** A: Hi, this has not stained my tiles or grout, please note this is a silver saver for grey hair, not a blond enhancer. If you want to refresh blond hair that has gone “yellow” you need the Velvet Crush Intensive Purple Shampoo, which may stain grout. ## Customer Reviews ### ⭐⭐⭐⭐⭐ Pleased with result *by A***Y on 7 December 2025* Great quality, smells good, hair feels squeaky clean and looks brighter. ### ⭐⭐⭐⭐⭐ Very good even my daughter commented on how good my hair was in . *by M***E on 1 January 2026* It made my hair look great of course i used the conditioner to match it . ### ⭐⭐⭐⭐⭐ Good value *by K***R on 19 October 2025* Lathered up nicely with little shampoo . It made my hair feel silky and stopped me looking like a snowball . ## Frequently Bought Together - John Frieda Shimmering Shampoo for Dull Grey or White Hair, Silver, 250 ml (Pack of 1) - John Frieda Shimmering Silver Conditioner 250 ml, Toning Conditioner for Dull Grey or White Hair, Conditioner for Silver Hair with SilverGloss Technology - John Frieda Volume Lift Thickening Mousse 200 Ml, Volumising Mousse Thin Hair --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.be/products/201788299-shimmering-shampoo-for-dull-grey-or-white-hair-silver-250](https://www.desertcart.be/products/201788299-shimmering-shampoo-for-dull-grey-or-white-hair-silver-250) --- *Product available on Desertcart Belgium* *Store origin: BE* *Last updated: 2026-04-22*