---
product_id: 192951403
title: "BL@ALL ELU HC 200ML"
brand: "goldwell"
price: "€ 60.23"
currency: EUR
in_stock: true
reviews_count: 13
category: "Goldwell"
url: https://www.desertcart.be/products/192951403-bl-all-elu-hc-200ml
store_origin: BE
region: Belgium
---

# 37% more shine for vibrant hair Up to 76% more color intensity Ammonia & peroxide free for gentle care BL@ALL ELU HC 200ML

**Brand:** goldwell
**Price:** € 60.23
**Availability:** ✅ In Stock

## Summary

> 💙 Elevate your hair game with pure, powerful color that lasts and shines!

## Quick Answers

- **What is this?** BL@ALL ELU HC 200ML by goldwell
- **How much does it cost?** € 60.23 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.be](https://www.desertcart.be/products/192951403-bl-all-elu-hc-200ml)

## Best For

- goldwell enthusiasts

## Why This Product

- Trusted goldwell brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Trusted by Thousands:** 4.7-star rating from over 11,000 users proves it’s the go-to for bold, lasting color.
- • **Effortless Application:** Easy-to-use formula designed for flawless, even coverage every time.
- • **Intense & Radiant Finish:** Experience up to 76% more color intensity and 37% more shine than traditional dyes.
- • **Damage-Free Color Innovation:** No ammonia or peroxide means vibrant results with zero hair damage.
- • **Salon-Quality Brilliance at Home:** Achieve stunning, long-lasting color without stepping out.

## Overview

Goldwell ELU HC 200ML Pure Blue is a revolutionary permanent hair color delivering up to 76% more intensity and 37% more shine without ammonia or peroxide. This gentle, high-performance formula ensures vibrant, long-lasting results with salon-quality finish, trusted by over 11,000 users worldwide.

## Description

Product Description Goldwell elumen all level Pure Blue hair colour is an innovative, high-performance hair colour with new technology. This is extra bright, shiny and durable Hair colour without damage, since no peroxide and no ammonia is used. Long lasting direct dyes. Refilling of damaged areas inside the hair. Directions [Hypothetical Example]: 1. Shake the bottle well before use. 2. Apply the product evenly to dry, untangled hair. 3. Leave it on for the recommended time (check the packaging for specific instructions). 4. Rinse thoroughly with water. 5. Style your hair as desired.

Review: Great product - Great, a change from my usual brand. Loads of comments of how good it looks.
Review: Great colour - Having initially had my colour added at the salon, I bought this for topping up. The colour lasts very well and is easy to apply. I wish it was slightly thicker but otherwise very happy- especially because you don't get transference to pillows etc

## Features

- An innovative, high-performance hair colour with new technology
- Offer perfect long-lasting colour results without oxidation and without ammonia
- Up to 76 percent more colour intensity compared to oxidising permanent hair colours
- Up to 37 percent more shine compared to an intensive toner
- Easy-to-use for stunning, salon-standard results at home

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B07XQBX48H |
| Benefits | High-performance, long-lasting color with increased intensity and shine |
| Best Sellers Rank | 12,798 in Beauty ( See Top 100 in Beauty ) 196 in Permanent Hair Colour |
| Brand | Goldwell |
| Brand Name | Goldwell |
| Colour | Pure Blue |
| Container Type | Tube |
| Country Of Origin | Germany |
| Customer Reviews | 4.7 out of 5 stars 11,375 Reviews |
| Global Trade Identification Number | 04021609108030 |
| Hair Color Permanence | Permanent |
| Hair Type | All |
| Hair type | All |
| Item Form | Liquid |
| Item Type Name | Elumen All Level Permanent Hair Colour, Pure Blue |
| Item Weight | 0.24 Kilograms |
| Item form | Liquid |
| Manufacturer | Kao Salon Division |
| Manufacturer Part Number | 4021609108030 |
| Material Features | Natural |
| Material Type Free | Ammonia Free, Peroxide Free |
| Model Number | 4021609108030 |
| Number of Items | 1 |
| Package information | Tube |
| Product Warranty | 2 year manufacturer |
| Product benefits | High-performance, long-lasting color with increased intensity and shine |
| UPC | 773602447237 |
| Unit Count | 200.0 millilitre |

## Product Details

- **Brand:** Goldwell
- **Colour:** Pure Blue
- **Hair type:** All
- **Item form:** Liquid
- **Material Type Free:** Ammonia Free, Peroxide Free
- **Material feature:** Natural
- **Number of items:** 1
- **Package information:** Tube
- **Product benefits:** High-performance, long-lasting color with increased intensity and shine
- **Unit count:** 200.0 millilitre

## Images

![BL@ALL ELU HC 200ML - Image 1](https://m.media-amazon.com/images/I/618rabrzUXL.jpg)

## Available Options

This product comes in different **Color, Size** options.

## Questions & Answers

**Q: What's the code for the colour medium golden brown please?**
A: Bg@6 :)

**Q: tested on animals : Is this item tested on animals? I did a quick check and found that unfortunately the company does test on animals. A deal breaker**
A: I don't know.  Do know it was developed to be able to be used by cancer patients who needed a safe dye and know it is incredibly gentle on your hair and keeps it shiney and holds colour for ages if used with the lock.

**Q: Grey coverage?**
A: Great on grey , very bright

**Q: how long does the colour last?**
A: This is the longest lasting colour I've ever used. Normally the bright colours fade fast. This stuff is great. I wash my hair every day/ every other day. Colour has lasted for a few months.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Great product
*by D***D on 8 April 2026*

Great, a change from my usual brand. Loads of comments of how good it looks.

### ⭐⭐⭐⭐⭐ Great colour
*by P***L on 24 June 2025*

Having initially had my colour added at the salon, I bought this for topping up. The colour lasts very well and is easy to apply. I wish it was slightly thicker but otherwise very happy- especially because you don't get transference to pillows etc

### ⭐⭐⭐⭐⭐ Good colours.
*by H***L on 13 June 2025*

I love Elumen, I've been using it for years. Beautiful strong colours that stay in the hair a long time. Yes, they fade, but nowhere near as much as others.

## Frequently Bought Together

- BL@ALL ELU HC 200ML
- VV@ALL ELU HC 200ML
- ELU Lock 250ML

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**Shop now:** [https://www.desertcart.be/products/192951403-bl-all-elu-hc-200ml](https://www.desertcart.be/products/192951403-bl-all-elu-hc-200ml)

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*Product available on Desertcart Belgium*
*Store origin: BE*
*Last updated: 2026-07-22*